AI Maturity Model

Understand where you are today — and how to move toward more advanced AI adoption.

1. Awareness

Beginner

- Exploring what AI is and how it works.

  • Basic understanding of AI concepts
  • Limited or no hands-on use
  • Curiosity and early learning

2. Experimentation

Getting Started

- Trying AI tools for simple tasks.

  • Using ChatGPT or similar tools
  • Basic prompting
  • Testing use cases (content, emails)

3. Adoption

Intermediate

- Integrating AI into regular workflows.

  • Consistent use across tasks
  • Structured prompting (RICECAR)
  • Team-level usage emerging

4. Integration

Advanced

- Embedding AI into systems and processes.

  • Workflow automation
  • Tool integration (CRM, marketing)
  • Defined best practices

5. Transformation

Leader

- Using AI to drive innovation and scale.

  • Agentic AI workflows
  • Strategic decision support
  • Organization-wide adoption

What Stage Are You in Your AI Journey?

Answer a few quick questions to discover your AI maturity level.

1. How familiar are you with AI tools?

2. How often do you use AI?

3. How structured are your prompts?

4. How integrated is AI in your organization?

5. How does AI impact your business strategy?